Global Organic market on the rise
Since the global pandemic hit in 2020, trends in consumers’ buying habits received a clear shift towards ‘healthier foods’. Faced with the fear of a threat to one’s personal health people from all over the world started to pay attention to what they introduced into their bodies. That combined with the fact that they had more time on their hands to stay at home and make homemade meals, helped many come to the realization that a healthier diet could lead to a healthier immune system.
This saw a rise in people buying more organic and natural foods, aware of the fact that they are void of pesticides and farmed and produced sustainably. Moreso, a keen interest in ‘clean label’ products, so products made with fewer natural ingredients, helped see the demand for Organic products increase. The trend continued to increase into 2021 and now in the current year (2022) also, allowing experts to forecast that the Organic Food Market will continue to grow steadily up until 2030.
“The global organic food market size is predicted to garner a revenue of $483.0 billion in the 2022–2030 timeframe, growing from $168.5 billion in 2021, at a healthy CAGR of 11.7%”.
A new health-conscious consumer has emerged, trying to avoid chemicals and maintain a healthy lifestyle. Due to this fact, in North America alone, the organic food market is expected to create massive growth opportunities for market investors by growing at a CAGR of 12.7% across diverse distribution channels.
Furthermore, heart disease and inflammatory infections have increased the demand for Organic meat, because of its certified process of production which avoids it from including toxic substances. Whereas fruits & vegetables and dairy have also continued to rise steadily. The demand has been met well, as Organic food items have become much more easily accessible through online platforms and even directly purchasable from a local producer via mobile phone.
Europe is definitely in the spotlight when it comes to the organic food market, and it is predicted to reach $183.9 billion by 2030, with a CAGR of 13.3%. Thanks to its density of Organic agriculture and production combined with European’s growing interest in what they eat and where it comes from, the sector is sure to thrive. This is also due to sponsored health campaigns, European Funded Projects, and overall general rising awareness of issues tied to environmental issues. All such factors are expected to drive the Europe organic food market and witness noticeable growth.
That much said both producers, exporters, and distributors should be aware of this trend as it will continue to affect purchasing practices across the globe whilst creating new opportunities for those willing to grasp them. Whereas the consumer should be on the constant lookout for what’s new and interesting in this market and how they may benefit in the long term.